Case study · Automotive
DNF: a marketplace for vehicles that aren't finished
Damaged, rebuilt and project vehicles usually end up at salvage auctions or lost in general classifieds. DNF gives them a marketplace of their own.
The short answer
DNF (Damaged. Not Finished.) is a marketplace for damaged, rebuilt and project vehicles in Canada and the US. Magnitude designed, built and runs it, and launched it in October 2026: owners list a vehicle starting with its VIN, buyers make offers with no dealer licence needed, and every listing carries a Score that shows what kind of project it is.
At a glance
- Product
- DNF: Damaged. Not Finished.
- Markets
- Canada and the United States
- Launched
- Website
- damagednotfinished.com
- Scope
- Brand, product design and build, the listing Score, and the buyer and seller guides.
The Score
Every listing, scored
- Every listing gets a Score from what the seller reports: the title brand, the damage, the condition and the paperwork.
- The Score shows what moved it, so buyers can tell a parts car from a rebuild candidate at a glance.
- Each listing shows the exact status word from the registration or title, and the province or state that issued it.
On a phone
From a VIN to offers
- Sellers start a listing with the VIN, then add the damage, what still works and their photos.
- Buyers make offers above or below the asking price, with no auction clock.
- Contact details stay hidden until the seller accepts an offer and the deal is confirmed, and DNF never handles the money for the vehicle.
- Guides for Canada and the US explain the rules that differ by province and state.
FAQ
Frequently asked questions
What is DNF?
DNF (Damaged. Not Finished.) is a marketplace for damaged, rebuilt and project vehicles in Canada and the US. Owners, body shops and rebuilders list with the VIN, buyers make offers, and every listing carries a Score that shows what kind of project it is.
Is DNF part of Magnitude?
Yes. Magnitude designed, built and runs DNF. It's a listing service, not a dealer: it doesn't own, inspect or sell the vehicles, and buyers pay sellers directly.
Work with Magnitude
Launching something new in automotive?
We build the brand, the product and the site that brings buyers and sellers to it.