Case study · Automotive

VinReach: follow-up for shoppers who never fill in a form

Most dealer-website shoppers leave without filling in a form; VinReach follows up with them about the exact vehicles they looked at.

Built by Magnitude's founder Private beta Published
An illustration from vinreach.ai, marked Illustrative: a shopper card for John D., tagged Shopping now, listing the trucks he viewed, overlapped by a draft email titled That F-150 you were eyeing, still on the lot, John, which mentions the F-150 Lariat he looked at and a Sierra AT4 that just arrived.
vinreach.aiIllustrative: what a shopper looked at, and the follow-up about it.

The short answer

VinReach is follow-up software for car dealers, built by Magnitude's founder and in private beta. When a shopper browses a dealer's website and leaves without filling in a form, VinReach can send them a personal follow-up about the exact vehicles they looked at, written from the dealer's live inventory, with privacy built in and honest credit for sales.

At a glance

Company
VinReach, Inc., a separate Delaware company built by Magnitude's founder
Product
Follow-up for car dealers' website shoppers
Status
Private beta, as of
Scope
Shopper follow-up written from live inventory, with privacy and sale credit built in.

How it works

From a quiet visit to a reply

How a VinReach follow-up happens A shopper looks at vehicles on the dealer's website and fills in no form. VinReach writes a follow-up about those exact vehicles from what is on the dealer's lot right now. Replies land in the dealer's inbox, ready to book a visit. Shopper's browser looks at vehicles, fills in no form Dealer's website what is on the lot right now VINREACH Follow-up about those exact vehicles Dealer's inbox replies, ready to book a visit How a VinReach follow-up happens A shopper looks at vehicles on the dealer's website and fills in no form. VinReach writes a follow-up about those exact vehicles from what is on the dealer's lot right now. Replies land in the dealer's inbox, ready to book a visit. Shopper's browser looks at vehicles, fills in no form Dealer's website what is on the lot right now VINREACH Follow-up about those exact vehicles Dealer's inbox replies, ready to book a visit
From a visit on the dealer's website to a reply in the dealer's inbox.
  • A shopper looks at vehicles on the dealer's website and leaves without filling in a form.
  • VinReach sends them a personal follow-up about those vehicles, written from what is on the lot right now.
  • Replies go to the dealer's team that books appointments.

Privacy and credit

Privacy built in, credit kept honest

How VinReach labels the credit for a sale When a vehicle that shoppers viewed sells, VinReach labels the credit honestly, so every credited sale says where the credit came from. A viewed vehicle sells on the dealer's lot VINREACH Credit for the sale labelled honestly Every credited sale says where it came from How VinReach labels the credit for a sale When a vehicle that shoppers viewed sells, VinReach labels the credit honestly, so every credited sale says where the credit came from. A viewed vehicle sells on the dealer's lot VINREACH Credit for the sale labelled honestly Every credited sale says where it came from
When a viewed vehicle sells, the credit is labelled honestly.
  • Privacy built in: a shopper's opt-out stops every follow-up.
  • Every credited sale says where the credit came from.

FAQ

Frequently asked questions

What does VinReach do?

It lets a car dealer follow up with website shoppers who never filled in a form, with a personal message about the exact vehicles they looked at, written from the dealer's live inventory.

Is VinReach part of Magnitude?

No. VinReach, Inc. is a separate Delaware company built by Magnitude's founder. VinReach is in private beta.

Work with Magnitude

Marketing a dealership?

Magnitude builds paid media and conversion systems for car dealers and real estate developers.